RALPH COHEN ADVISORY
Phase 1: Research the event and invitations to define the core theme.
Phase 2: Consult with the speaker to identify key messages and analyze the audience.
Phase 3: Source relevant data through stakeholder interviews and market research.
Phase 4: Submit a concise strategic outline for approval.
Phase 5: Produce the initial manuscript.
Phase 6: Finalize the script by integrating feedback into a seamless, high-impact narrative.
The entire process takes 1 to 3 weeks. Early advance notice helps, but speeches can be produced in a matter of days if necessary.
“Ralph Cohen has written several successful speeches for our executives. He is a solid professional, both in the quality of his work and in the way he manages the relationship with the client. When you give him an assignment, you can count on him to deliver what you need, when you need it.”
Ron Kirkpatrick
Former Director of Creative Communications
Toyota Motor Corporation